Marketing Data Science

Marketing Data Scientist Jobs

Find roles building LTV models, churn prediction, propensity scoring, and customer segmentation for marketing teams.

Python Machine Learning SQL BigQuery Statistics Tableau Segment
Open roles
$115K–$155K
Avg salary range
+25% (2023–2026)
Job growth

About this role

Marketing data scientists apply ML and statistical modeling to drive marketing efficiency. You'll build customer lifetime value (LTV) models, churn prediction systems, propensity-to-convert scores, and customer segmentation algorithms. Python (pandas, scikit-learn) and SQL are essential, and experience with cloud ML platforms (BigQuery ML, SageMaker) is increasingly required. The role sits between marketing analytics and core data science.

Must-Have Skills

Python Machine Learning SQL BigQuery Statistics Tableau Segment

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